Reports

Claxton House · Claxton House Stevenage

May 2026 Website Performance Report

Auto-generated by Six Studio on the 1st of each month.

Executive summary

Claxton House generated 126 enquiries from 4,820 visits this month. Google Ads was the strongest channel, and 1 Bedroom Duplex was the most requested apartment type. The landing page converted steadily, with brochure requests and book-viewing clicks showing strong intent.

Key metrics

Visits
4,820
Leads
126
Conversion rate
2.61%
Phone clicks
64
Brochure requests
48
Book-viewing clicks
37

Top performing

  • Top traffic source: Google Ads
  • Top page: /apartments/1-bed-duplex
  • Leads generated: 126

Work completed

  • Updated hero CTA layout
  • Improved mobile enquiry form spacing
  • Added apartment interest tracking
  • Checked contact form email notifications
  • Reviewed page speed

Maintenance summary

0 min of 1h allowance
  • Updated contact form tracking
  • Added new apartment gallery images
  • Submitted sitemap to Google Search Console

Recommendations & next actions

  • Add more apartment gallery images
  • Test a shorter enquiry form on mobile
  • Create a dedicated Google Ads landing page for 1 Bedroom Duplex
  • Add stronger urgency around viewing availability
Prepared by Six Studio · six.studio